With casino now an anchor tenant in Schoolfield, Danville officials shift focus of master plan

City officials are going to request to add the West Main Street corridor and the surrounding neighborhood to the Schoolfield master plan that is being developed.

The project was put on hold last summer pending the outcome of the vote on whether to allow a Caesars Virginia casino at the former Dan River Inc. site at Schoolfield on West Main Street.

“We are in the process of working with WRT [the firm developing the master plan] to update the scope of the master plan now that Caesars will become the anchor tenant within Schoolfield,” said Danville Economic Development Director Corrie T. Bobe. “We’ll look at expanding the footprint of where WRT will focus their planning efforts.”

Caesars Virginia pledged to purchase the Schoolfield site for $5 million if the casino referendum passed. The company and the Danville Industrial Development Authority — the city’s land-buying arm — closed the sale of the property Wednesday.

Bobe told the Danville Register & Bee in August that the outcome of the November casino question — which city voters overwhelmingly approved — would determine the emphasis of the master plan.

A master plan helps determine the best use for a property within a designated area and helps provide developmental guidelines for public- and private-sector projects, Bobe said.